A brand of legacy and innovation: Our commitment to comprehensive cellular health

The ASEA brand differentiator  ‘We power potential’ is about more than innovative products for health. It’s meant to empower each person who is a part of the ASEA community with a sense of belonging and purpose. ASEA Founder Tyler Norton expounded on the merits of innovation and a robust legacy of patented products during the 2022 ASEA™ Global Convention. With only one week left to view the presentations given at convention, you’ll want to access and watch as much content as you can, here.

See what sets us apart from others, enables us to create cutting-edge innovative products for health with patented technology, and helps enable people to live their best lives.

Innovative products for health 

“A brand needs to awaken a sense of nobility and grace in you,” says Tyler,  “The compelling core essence of a brand should separate it from other organizations, inextricably link to your personal identity, and fulfill a promise to you. It should inspire a whole new sense of engagement in you.”

We power potential at a cellular level. Every cell in your body depends upon cellular membrane potential which drives cell signaling. While cutting-edge products are one component of our brand promise, the second part of our mission is to inspire and support human potential. For people that have setbacks from a health perspective, they have gained a sense of hope when they learn what is possible with redox cellular innovation. Limitations start to dissolve and a person begins to say, maybe I’m capable of even more in my life.

State-of-the-art production process

“All of the patents and research have now expanded,” says Tyler, “You go from this one little device my dad used to create one liter of ASEA Redox at a time and now we have a state-of-the-art, 7,000 square foot production facility. We use the purest forms of water and the purest forms of saline. Over 2,400 amps of power come into the building. When we run our production, the average we produce each week is 28,000 gallons, with the capacity to produce 112,000 gallons per week. We have the capacity to do more. These filling stations are all custom engineered for our products.”

At ASEA, we have three full-functioning labs on site. We are testing and producing RENU28® Revitalizing Redox Gel in numbers of 20,000 to 48,000 tubes a week. We not only make our products in the United States, but we also ship over 10,000 products a week from our Redox Center. This is a state-of-the-art facility of the highest order, bringing high-quality products to folks around the world.

Patented technology, ever-expanding

ASEA’s sophisticated, detailed approach to producing this technology is patented. After a product is patented, it goes into the public domain, and information with detailed elements to create the patent is provided. ASEA uses hundreds of trade secrets to create our innovative products, which gives us a position of advantage. Our patented technology underscores the entire approach to cellular health and cell signaling.

Our team uses four key areas and principles to maximize redox principles in the areas of gene regulation, cytoprotection, adjustment and recovery, and adaptive response. By seeking out ingredients within the redox framework, with specifically targeted benefits, we are now integrating them into proprietary products and formulas aimed at targeted outcomes.

This formula for progress portends the ASEA strategy for years to come. There is a wide range of targeted outcomes for unlimited products that we can focus on going forward into the future. We will continue to leverage redox in service of cellular health and performance to bring as many beneficial products and opportunities to those looking to power their greatest potential. 

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

This material is intended for a US audience only.

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