Power your potential
We’re not a company—we’re a movement. Science-led and people-powered, we exist to better people’s lives and be a force for good in the world. Here, personal transformation starts at the cellular level helping people feel their best … and at the human level helping people be their best.
Redox technology: the
discovery and the legacy
the discovery and
While serving on the board of a small biotech company, ASEA founder Verdis Norton recognized a groundbreaking technology that supplemented our bodies’ own redox cell signaling potential. These life-sustaining cellular messengers can protect, rejuvenate, and optimize cellular health.*
Deeply inspired by the potential human impact of turning this technology into a supplement that could revolutionize health and support the energy and vitality of people everywhere*, Verdis acquired this redox signaling technology. The new company was named ASEA, inspired by the constant cycle of rejuvenation and rebirth that comes from the sea.
After extensive research and laboratory testing, ASEA landed on a solution to deliver redox signaling technology in products that could now be delivered with global reach. And limitless impact.
The breakthroughs were just the beginning
The growth of ASEA was made possible when product innovation and human inspiration came together.
Changing the world, one market — and one life — at a time
Our worldwide community of customers and associates share their passion for our unique products and human-centered ethos with the world. Today, we operate in 33 markets where we have impacted hundreds of thousands of lives.